BackType

Today, we’re happy to announce our partnership with Filtrbox to help them extend their online conversation monitoring solutions for market intelligence.

Filtrbox G2 delivers critical market intelligence to executives, sales professionals, investors and marketers. The service acts as an intelligent agent, discovering new articles across millions of online sources and delivering a daily list of qualified results based on your business logic. With Filtrbox G2 you will spend less time searching and more time making the critical decisions to make your business successful.

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Yesterday, using the BackType Connect API Wesley from ImprovingTheWeb (who also created the My Comments Elsewhere WordPress plugin) released a new web application called, ConvoTrack.

ConvoTrack lets you view all the conversation surrounding a particular page as you browse it, through the service or a bookmarklet that’s offered. It also lets you shorten URLs that preload the accompanying conversation so you can post them to Twitter. Additionally, bloggers can place a small button on their websites that, when clicked, will show related comments from other blogs, Twitter, FriendFeed, Digg, Reddit, and more.

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For those looking for our Tweetcount plugin, click here

Following our API update last week, today we’re releasing the BackType Connect Plugin for WordPress. It brings the functionality of BackType Connect to the WordPress comment system, showing conversations from other blogs, Twitter, FriendFeed, Digg, Reddit and more inline with the comments on your blog. Existing conversations about your content taking place across the web can now be displayed right on your blog for your visitors to read and respond to.

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In early March, we announced a feature called BackType Connect to let readers and publishers view conversations related to specific content on the web (identified by URL). Today we’re making that functionality available in our API; we’ll be showcasing people that use it here on our blog.

To kick things off, we created a BackType Connect WordPress plugin that we’ll be releasing shortly. It’s running in the comments section right here on our blog, powered by our API. On every post, we pull in comments from other blogs, Twitter, Digg, Reddit, FriendFeed and more and display them inline with our own comments. You can even reply to the comments using WordPress’ native comment system. More on that soon.